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Billing

What changes in WhatsApp pricing in 2027?

Two things, and neither is a new per-message rate. If Meta bills your business in India, every WhatsApp Business account in your portfolio must be billed in INR by 31 December 2026; from 1 January 2027 Meta stops delivering the ones that are not, and Fliok warns you about any connected account still in another currency. From 13 October 2027 marketing messages leave the Cloud API for Meta’s Marketing Messages API, with the same billing model; Fliok already sends them that way, and your business accepts Meta’s terms once in WhatsApp Manager. Meta has published no 2027 rates: the pricing page shows its card in force.

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