The problems businesses bring to WhatsApp, and the parts of Fliok that solve them. Every capability below is live in the product today.
Official Cloud API
Connected directly to Meta — no reseller in the middle.
Works with the WhatsApp app
Coexistence: keep your phone, add your team.
Reporting in rupees
Spend and delivery priced against Meta's India rates.
Documented REST API
Send, read, manage — plus signed webhooks.
The problem: Email reminders go unopened and SMS gets ignored, so carts that were nearly paid for quietly expire.
How Fliok handles it: Send a template message a set time after abandonment, with the product and a link back to checkout. Replies land in the shared inbox, so a question about size or delivery gets answered by a person instead of stalling the sale.
The problem: A broadcast to the whole list gets throttled or blocked, and the delivery report does not say why.
How Fliok handles it: Target by tag or an uploaded list, and let the per-recipient frequency cap hold back people WhatsApp has recently stopped delivering to. The failure breakdown names the actual reason for each drop rather than reporting one number.
The problem: Fees, batch timings, syllabus and eligibility arrive round the clock, and counsellors spend their day retyping answers.
How Fliok handles it: The AI assistant answers from your own fee structure and FAQs, and hands over to a counsellor the moment someone asks for a person or asks something it has not been given an answer for.
The problem: Reminders sent by SMS are easy to miss and give the customer nowhere to reply.
How Fliok handles it: Utility templates carry the amount and due date with a link to pay. Because it is a conversation, "I have already paid" reaches a human in the same thread instead of a dead-end inbox.
The problem: Confirmations sit unread in email, and the guest messages the property on WhatsApp anyway.
How Fliok handles it: Send the confirmation on the channel they will actually read, then keep the thread open for check-in times, directions and special requests — with the whole history visible to whoever is on shift.
The problem: Leads arrive faster than agents can call, and by the time someone dials, the buyer has spoken to three others.
How Fliok handles it: A first message goes out immediately and the reply is qualified in chat. Ads that start a WhatsApp conversation are attributed back to the campaign that produced them.
The problem: The business phone gets passed around, two people reply to the same customer, and nobody can see what was promised.
How Fliok handles it: Coexistence keeps the WhatsApp Business app working on the phone while the team works the same number from the dashboard — with assignment, private notes and a full history.
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