Instagram for business: DMs, comments and posts, beside your WhatsApp

Answer Instagram DMs from a shared inbox with the same AI agent you use on WhatsApp; set automations that send a DM to people who comment a keyword, comment during your Live or open your ig.me link; reply to comments and @mentions in public or by DM, with AI replies to new comments if an admin switches them on; draw giveaway winners from a post’s comments; publish or schedule photos, carousels, reels and stories, with collaborators, trial reels, alt text and a first comment; read what your team and the AI handled next to Instagram’s own insights and up to 10 competitor accounts; and boost posts or run ads that open Instagram Direct.

Replies that run on their own, each with its own switch: a DM to people who comment a keyword on a post or during your Live, keyword replies and a welcome to DMs, thanks for story replies and story mentions, ice breakers people tap to start a chat, and Link to DM, an ig.me link for your bio, ads or a QR code that sends a set DM to whoever opens it. A comment DM can ask people to follow you first, and a new automation can go back to matching comments from the past 7 days.

₹499/month in India, excluding 18% GST, or $9/month outside India, and 10% less billed yearly. It is sold on Basic and up and covers the Instagram DM inbox with AI replies, comment replies and automations, posts and scheduling, insights and Instagram ads, on its own subscription you can cancel any time. You add it yourself: tick “Add Instagram” while choosing your plan, or add it later in Plan & billing. Workspaces that already had Instagram keep it at no extra charge.

The Instagram add-on on Basic or above, a WhatsApp number connected to Fliok first, and an Instagram professional account (business or creator) linked to a Facebook Page, with message access allowed in the Instagram app. You connect it with Facebook in Settings, Integrations; a workspace has one Instagram account, and an account can be connected to one workspace.

No: Instagram has its own section, so the two channels never mix, but it works the same way (assign, note, label, resolve). Each new person who writes becomes a CRM lead with Instagram as the source.

The same as on WhatsApp: each AI reply to a DM or a comment is paid from the prepaid AI wallet at the same rate. The rate and the plans that include the AI are on the pricing page.